Peaceable Kingdom, a Berkeley-based company producing cards, stickers, games and greeting cards publishes a 100+ page catalog each year, representing new and existing product. From 2014 through 2018, I designed and art directed all materials for the annual catalog, as well as smaller editions throughout the year. Each catalog presents the challenge of creating new and fresh ideas for layout, concept, and photography, while remaining true to the brand vision.
ROLE:
- Art Direction & Design
- Budget & Project Management
- Photoshoot Planning/Styling/Art Direction
- Pre-press & Mechanicals